Collection: Play

Toys and activities for babies and young children

Play is how little ones learn. Our play collection covers each stage, from a newborn's first look at high-contrast pictures to a preschooler's creative projects and outdoor adventures.

For babies, a black and white sensory cloth book offers bold patterns that young eyes can focus on, with soft tags to grab. A crinkle cloth book adds sound and texture for touch-and-listen play, and both are soft, tear-resistant and easy to take along.

For toddlers and older children, the magic drawing pen set and floating drawing markers make creative time mess-free, with reusable boards and drawings that lift off and float on water.

To get moving, the 3-in-1 kids' scooter converts from a sit-down ride-on to a stand-up scooter as your child grows, and anti-fog swim goggles help them feel confident in the pool.

Choosing toys by age

Check the age guidance on each product page, choose toys that match your child's stage, and always supervise play, especially with small parts or water.